Employer Branding / Communication
Adidas - Here to Create
Attracting digital talent
using the power of
sport and creativity
“Here to Create” is a global campaign aimed at helping adidas attract digital talent.
Sport is the perfect enabler to adidas’ employees creativity, so we decided to prove it, by showing it.
Through an action-packed manifesto and follow-up testimonials with real adidas employees, we brought to life the company’s unique culture and values – highlighting how employees are the true creators, capable of translating the qualities learned from sport into digital success at work.
``Through sport, we have the power to change lives``
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